1. INTRODUCTION

This Privacy Policy explains how Asure Pro Pte Ltd (UEN: 202038566H) collects, uses, discloses, and protects your personal information in connection with the Culture Cartel 2025 virtual event platform. We are committed to protecting your privacy and handling your data with transparency in compliance with the Singapore Personal Data Protection Act (PDPA) and other applicable privacy laws.

2. SCOPE OF THIS POLICY

This Privacy Policy applies to all users of the Culture Cartel 2025 virtual event platform, including ticket holders, participants, and visitors. It covers information collected through our platform, virtual event participation, and related services.

3. INFORMATION WE COLLECT

Personal Information
We collect personal information necessary for platform operation and event participation. This includes registration information such as your name, email address, contact number, address and billing information. During platform use, we collect attendance records, participation data, and interaction information within the virtual environment.

Technical Information
Our systems automatically collect technical data necessary for platform operation and improvement. This includes IP addresses, device information, browser type, operating system details, and internet connection specifications. We also gather information about your platform usage patterns, feature interaction, and technical performance metrics.

Payment Information
When you purchase virtual tickets or digital merchandise, we collect payment-related information. While we process payment data, actual payment card information is handled by secure third-party payment processors who maintain their own privacy policies.

4. HOW WE USE YOUR INFORMATION

Primary Uses
Your information enables us to operate the virtual event platform and provide our services. We use collected data to authenticate users, process transactions, provide technical support, and ensure platform security. This includes managing virtual ticket access, facilitating live streaming, and operating the virtual raffle system.

Platform Enhancement
We analyse user behaviour and platform performance to improve our services. This includes studying usage patterns, identifying technical issues, and enhancing user experience. Such analysis is conducted using aggregated and anonymized data wherever possible.

Communications
We use your contact information to send essential communications about the virtual event, including access instructions, schedule updates, and technical notifications. With your consent, we may also send marketing communications about future events and related offerings.

5. DATA SHARING AND DISCLOSURE

Service Providers
We engage trusted third-party service providers to assist in platform operation. These providers help with services such as:
–  Payment processing
– Cloud hosting
– Content delivery
– Analytics
– Technical support

All service providers are bound by strict confidentiality agreements and may only use your information for specified purposes.

Legal Requirements
We may disclose information when required by law, including:
– Responding to legal processes
– Protecting our rights
Addressing fraud or security issues
– Complying with regulatory requirements

Business Transfers
In the event of a merger, acquisition, or asset sale, user information may be transferred as part of the transaction. We will notify users of any such change in ownership or control of their personal information.

6. DATA SECURITY

Security Measures
We implement comprehensive security measures to protect your information, including:
– Industry-standard encryption
– Access controls
– Regular security assessments
– Employee training
– Incident response procedures

Data Storage
Your information is primarily stored in secure data centres located in Singapore. Any international transfers of data comply with relevant data protection laws and include appropriate safeguards.

7. RETENTION AND DELETION

We retain your information for as long as necessary to provide our services and comply with legal obligations. After the retention period expires, personal data is securely deleted or anonymized.

8. YOUR PRIVACY RIGHTS

Under applicable privacy laws, you have the right to:
– Access your personal information
– Correct inaccurate data
– Request deletion of your information
– Withdraw consent for data processing
– Object to certain data uses
– Request data portability
– Lodge complaints with relevant authorities

9. COOKIES AND TRACKING

Our platform uses cookies and similar technologies to enhance user experience and collect usage data. Users can control cookie preferences through their browser settings, though disabling certain cookies may limit platform functionality.

10. CHILDREN’S PRIVACY

Users must be at least 13 years old to use our platform. We do not knowingly collect information from children under 13. If we discover we have collected such information, we will delete it promptly.

11. INTERNATIONAL DATA TRANSFERS

As a global event platform, we may transfer data internationally. All cross-border transfers comply with applicable data protection laws and include appropriate safeguards. We ensure that any international transfer of personal data is conducted in accordance with:
– Standard contractual clauses
– Adequacy decisions
– Binding corporate rules
– Other legally recognized transfer mechanisms

12. MARKETING AND COMMUNICATIONS PREFERENCES

Users control their communication preferences through their account settings. Our marketing communications include clear opt-out mechanisms. Users may withdraw consent for marketing at any time without affecting their access to essential platform services.

13. DATA PROTECTION OFFICER

Our appointed Data Protection Officer oversees compliance with privacy laws and handles privacy-related inquiries. Users may contact our DPO regarding any privacy concerns or to exercise their privacy rights.

14. INCIDENT RESPONSE AND NOTIFICATION

In the event of a data breach that may affect user privacy, we will:
– Investigate and contain the incident promptly
– Assess potential impact on user privacy
– Notify affected users as required by law
– Implement necessary remedial measures
– Review and update security protocols

15. THIRD-PARTY LINKS AND SERVICES

Our platform may contain links to third-party websites or services. This Privacy Policy does not cover these external services. Users should review the privacy policies of third-party services before providing personal information.

16. POLICY UPDATES
We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant changes will be communicated through:
– Platform notifications
– Email communications
– Website announcements

Users will be notified at least 30 days before material changes take effect.

17. CONTACT INFORMATION

For privacy-related inquiries or to exercise your privacy rights, contact us at:
Asure Pro Pte Ltd
105 CECIL STREET #23-03 THE OCTAGON SINGAPORE (069534)
Data Protection Officer: dpo@asure.group
Privacy Inquiries: virtual@culturecartel.com
General Support: info@asure.pro
Business Hours: Monday to Friday, 9:00 AM to 6:00 PM (GMT+8)

18. GOVERNING LAW
This Privacy Policy is governed by Singapore law. Any disputes shall be subject to the exclusive jurisdiction of Singapore courts.

19. ACKNOWLEDGMENT
By using our platform, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described herein.